In The Raw

Packaging Design

Elevating Raw Sugar to
New Level

Blending tradition, health, and innovation, In The Raw elevates "raw" with premium organic sugars. Made from the finest ingredients and eco-friendly packaging, our sugars let you embrace sweetness with confidence and rediscover balance.

Inspiration in Form

My inspiration draws from sculpture that blend attitude
with approachability by incorporating these artistic elements,
we seek to offer a new perspective on sugar that is both
striking and accessible.

Rooted in Purity

Our logo reflects the upright form of a sugarcane stalk, reinforcing our commitment to the purity and natural essence of raw ingredients.

Festive Cheer, Redefined

Our Holiday Limited Edition blends tradition, health, and innovation, showcasing our brand's flexibility in creating a joyful seasonal experience rooted in core values.

Forms Development Process

My inspiration draws from sculpture that blend attitude with approachability by incorporating these artistic elements, I seek to offer a new perspective on sugar that is both striking and accessible.